Anne-Sophie NguyenNov 26, 20192 min readThe story behing the VW’s logoIf there is one thing a company must strive to achieve, then it is a strong brand. Sadly, in a bid to generate more sales, companies tend...
Anne-Sophie NguyenNov 24, 20193 min readVolkswagen Group marketing strategy, an artThe Volkswagen Group has an extremely wide range of vehicles. Its target audience therefore includes all consumer segments. Indeed, with...
Anne-Sophie NguyenNov 6, 20193 min readVolkswagen : the legendary Dutch car brandThe Volkswagen Group is a German car producer, with 100 places of production in 19 European countries. 550,000 employees work in the...
Vignesh RajasekarNov 3, 20193 min readTesla: High performance, Sustainable energy, High convenience Tesla, Inc., formerly Tesla Motors was founded in 2003 by american entrepreneurs Martin Eberhard and Marc Tarpenning who went on to...