Anne-Sophie NguyenNov 26, 20192 minThe story behing the VW’s logoIf there is one thing a company must strive to achieve, then it is a strong brand. Sadly, in a bid to generate more sales, companies tend...
Anne-Sophie NguyenNov 24, 20193 minVolkswagen Group marketing strategy, an artThe Volkswagen Group has an extremely wide range of vehicles. Its target audience therefore includes all consumer segments. Indeed, with...
Anne-Sophie NguyenNov 6, 20193 minVolkswagen : the legendary Dutch car brandThe Volkswagen Group is a German car producer, with 100 places of production in 19 European countries. 550,000 employees work in the...
Vignesh RajasekarNov 3, 20193 minTesla: High performance, Sustainable energy, High convenience Tesla, Inc., formerly Tesla Motors was founded in 2003 by american entrepreneurs Martin Eberhard and Marc Tarpenning who went on to...